Have you ever thought, “I’m just one person. I can’t give very much. What difference can I really make?”

Stop for a moment to consider this: a tiny stone can create a massive ripple when thrown into water at the right moment.

Giving to The Avenue is like that, too. You make the music possible, and so much more. Here are some of the things your support made possible in 2018:

We’re Here – You Did That

​A community that supports independent radio is a very special place to live and work. It is no small task to keep an independent radio station on the air. That’s why there aren’t many independent stations left. The Avenue is in an even smaller category of independent stations. We’re not part of a network. We get no government funding or grants. We don’t operate as part of a university program. Operating The Avenue costs about $75 an hour. Every hour, every day. Whether you made a donation during a pledge drive, are a monthly donor, or attended one of our concert events, The Avenue is here to enjoy because of your collective and tireless support. Period.

60+ Non-Profits Served – You Did That Too!

Your simple act of generosity multiplied because The Avenue is also a resource for every local non-profit who has a message to share. In 2018, over 60 non-profits received a total of nearly 14,000 thirty second spots on-air in support of their missions. The value of this amount of air-time, if purchased, tops a quarter million dollars. Additionally, 2018 saw the launch of Community Voices, public affairs programming that spotlights leaders of non-profits and the work they do. Your support of The Avenue made this possible in 2018. Thank you on behalf of these organizations:

Aging & Disability Resource Center of Brown County Appleton A Better Chance Appleton Area School District Appleton Historical Society B.A.B.E.S. Incorporated BEAMING Camp To Belong - Wisconsin CAP Services CASA of the Fox Cities and Brown County Community for Hope of Greater Oshkosh Creative Downtown Appleton Dyslexia Reading Connection Encompass Early Education ESTHER Exceptional Equestrians Family Services of Northeast Wisconsin Father Carr's Place 2B Film Green Bay Inc. Fine Arts of East High School Inc. Firefly Acres Horse Farm Foundations Health & Wholeness Fox River Lions Fox-Wolf Watershed Alliance Fox Cities Book Festival Fox Valley Chorus of Sweet Adelines Fox Valley Literacy Council Fox Valley Memory Project Fox Valley Warming Shelter Fred Astaire Dance Studio of Appleton Friends of Winnebago County Dog Park

From Above Youth Center Girls on the Run Grand Oshkosh Greater Green Bay Chamber Foundation Greater Green Bay Habitat for Humanity Green Bay Botanical Garden Growing Resiliency Inc Heritage Hill State Historical Park Integrated Community Solutions Kathy's House Kaukauna Community Players Ledgefest Mosaic Arts NAMI - Oshkosh Neenah Menasha Emergency Society, Inc Oconto Area Humane Society Oshkosh Garden Club Rise Together Samaritan Counseling Center of the Fox Valley Inc. St Vincent de Paul Society St. Norbert College Sexual Assault Crisis Center The Gathering Place The Music Mission Appleton Thelma Center for the Arts Twisted Pistons Veterans' Mentor Group, Inc. Violence Intervention Project WI Humane Society (Green Bay Campus) Wildwood Productions WisconSibs, Inc. Woodside Senior Communities WOW - We Care Charity YMCA of the Fox Cities

You Put Dozens of Local Musicians on Avenue Playlist

Your generosity gave a platform to talented local and independent musicians whose music deserves to be heard and shared. In 2018 we added even more local talent to our playlist to reflect the amazing music happening right here in our community.In 2018, we had 25 in studio visits from area musicians; interviewed 30 musicians during our live Mile of Music coverage; produced VOICES 2018 with 13 area musicians. Your support of The Avenue in 2018 supported our local music scene. Let it play! You did that!

Here’s the thing…. Generosity makes us human, and it feels good. And that’s true whether you can give a little or a lot. And it all matters, because generosity multiplies. It goes viral. And before you know it, you’ve made a difference to people you may never know.

And YOU thought you were JUST giving to a radio station. From everyone at The Avenue, thank you for all that you did in 2018.

91.1 The Avenue. Listener Supported. Let it play.

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